‘Dawn Treader’ Blu-ray/DVD Sales Update
The Voyage of the Dawn Treader DVD/Blu-ray sales got off to a slow start when it released on April 8, starting off at the #4 spot. It sold approximately 25% as many units as Prince Caspian (AslansCountry). The following two weeks were dominated by Harry Potter and the Deathly Hallows: Part 1, which released on April 15. The Hollywood Reporter writes:
‘The tally of Deathly Hallows, which had been released on a Friday and thus was on shelves only three days, is even more impressive considering the No. 2 title, 20th Century Fox Home Entertainment’s The Chronicles of Narnia: The Voyage of the Dawn Treader, in its first full week in stores, managed to accumulate only 18.2 percent of the top title’s total.”
Read this week’s sales report from Blu-ray.com here.
Well, that's not surprising when the BR/DVD was rubbish compared to the previous releases. The special edition was rightfully panned for its "less-than-stellar" contents. I am sure they will do better next time around…I hope…I pray…please?
This goes to show that Disney should NEVER have left Narnia, this release was SO disappointing compared to Disney's releases. They should be ashamed and I bet they are, especially after these stats.
PC
Budget (overall) – $400 million
US gross – $145 million
International gross – $274 million
Profit – $149 million
VDT
Budget (overall) – $255 million
US gross – $104 million
International gross – $311 million
Profit – $295 million
They MUST be regretting their decision to stop the franchise especially after TRON: Legacy didn't make as much money as they hoped and Tangled still hasn't exceeded its massive budget. So Disney, shame on you.
What I'm curious to know is how rentals went the first week. I haven't seen any reports yet.
Fox doesn't seem to be jumping for joy about VDT's box office. We still don't know if we will see another Narnia film.
And remember that the studios don't keep all the money. With every weekend, the keep less and less of the gross. So probably, Fox and Walden made very little profit. And now DVD sales are looking weak.
VDT didn't flop, but it certainly was not anything impressive.
ARGH! I wish Disney never ever left Narnia!!!
are Blurays included at al in these statistics?!
I contributed to the sales 🙂 Go Dawn Treader! I got it for Easter, and my family's been watching it all weekend… I love it! Once I get past my initial "ew green mist" thing, that is. ^^ Thank you God, for this movie!
Further up and further in!
I'm amazed this film did as well as it did, Fox dropped the ball big time by not building up any hype for this film. The first time I saw a trailer on tv was a week before it's release, it's like they figured "Hey it's the third movie we don't have to promote it because the people will remember the other movies and come back." I really don't think many people even knew this film was being made until it was released. Hype is very important for films I really hope they do another one and put a little more effort into promoting it.
I don't see how people see this movie as deeper in meaning. It includes more "christian" paraphernalia, empty words as faith, and believe and whatnot, but nothing authentic. This movie won't be seen by non Christians and touch them, it will be seen by many Christians and they are the ones who will love it because it has words they like. Aslan was such an interesting character because in the first two movies it showed a lot of the complexities of God in a very real manner. It was a character that caused curiosity of some sort, you can see it in the reviews of the time, especially in those of Caspian (still a lesser movie than the still not amazing Wardrobe). If you read the reviews of the latest one, Aslan is one of the boring parts of the movie, and I simply agree. Plus, just look at the facts: an agnostic directs it, yet Fox wants to market it to Christians in the US, what do you get? a movie made by someone who doesn't care about the character Lewis created to present God in a literary way that throws in Christian punchlines and themes here and there to sell to Christians, and of course, it is the Christians who buy.
Here is a link to a forum post regarding Blue-ray sales.
http://forum.narniaweb.com/viewtopic.php?f=2&t=2909&start=64#p157290
Bottom line is that after less than 2 full weeks VDT has sold an estimated 1.5 million units (DVD + Blue-ray). That is definitely a lot less than LWW or PC at the same stage. But it is holding fairly steady so we'll have a better idea in a few more weeks. 🙂
Don't know if the sales from Christian book store are counted by the secular charts. Not likely since most movie titles are not released at those outlets. Only the studios know the actual numbers so far.
The Hollywood Reporter also said said: [quote="The Hollywood Reporter"]
(In all fairness, Dawn Treader was released on a Friday, three days after the traditional Tuesday, giving it fewer days in stores for the tracking period.)[/quote]
The best way to look at the DVD numbers for VDT is that it had a much slower start but it is holding steadier. We'll see in the next few weeks just how strong its "video legs" are. 🙂
[quote]THR – 8:11 PM 4/13/2011 by T.K. Arnold wrote:
On Home Media Magazine’s rental chart, Fockers debuted at No. 19 because Universal holds back its new releases from Netflix and Redbox for 28 days. Following Tron: Legacy at No. 1 was the previous week’s top renter, The Tourist, from Sony Pictures, which slipped to No. 2 after two weeks on top.[/quote]
This applies to VDT and Harry Potter as well from what I have read in other articles. I think VDT is doing well on rentals from reading other articles. But it is harder to
tell without a precise chart and the lack of its complete availability as a rental until next month.
i agree : )
Hard to tell because VDT is not available everywhere per the below info which I read eleswhere applies to VDT and Harry Potter as well.
[quote]THR – 8:11 PM 4/13/2011 by T.K. Arnold wrote:
On Home Media Magazine’s rental chart, Fockers debuted at No. 19 because Universal holds back its new releases from Netflix and Redbox for 28 days. Following Tron: Legacy at No. 1 was the previous week’s top renter, The Tourist, from Sony Pictures, which slipped to No. 2 after two weeks on top.[/quote]
I got VDT a few weeks ago and watched again and again and again. It's such a shame that it didn't do as well! I can't wait for MN!!
Hast hit it, friend Alex!
Yeah, this post is pretty misleading – it doesn't point out that Dawn Treader was released on a Friday, and Caspian was released on a Tuesday. OF COURSE Caspian is going to sell better. It doesn't even mention the sales increase in the second week of sales, either. The movie isn't selling horribly, as this post tries to make it out. Comparing it to other movies (other than Harry Potter) it is doing well.
OH sorry for that link in my tribute this is the real link for my Narnia tribute pls watch it here in my facebook http://www.facebook.com/login/setashome.php?ref=genlogin#!/video/video.php?v=211783572184678&oid=190647217857 you can also see it in NARNIA VDT facebook account videos-The Chronicles of Narnia epic Tribute [HQ] TNX pls watch it I hope you'll like it!
Okay for Easter I got VDT ( 🙂 ) but it was only the one disc version. Is the "untold story of the dawn treader" online anywhere?
Good, I hope the dvd sales go well! I've just ordered my copy!
disney was clearly better at marketing the films, and whatever imput they had in the content of the film was better than fox too. So I'm not really surprised.
And Deathly Hallows clearly deserved to have big sales. Sorry, but it's a better film and a far better adaptation than VDT.
Well, if the film was a better film, it would have sold more DVD's. lol 😛
It's such a forgettable film, who would want to buy it and watch it again?
VDT felt more like a cheap direct to DVD sequel, maybe that's what they should have made it, instead of trying to sell it in theaters with the silly 3D gimmicks. Usually direct to DVD movies are for the fans of a previous movie. Instead of trying to make it marketable to everyone, just make it for the fans? Then again, production value and budgets are probably drastically lower for direct to DVD films. :/
My youth group is having a big event thing to try to get alot more people to join and we're going to have pizza and play games, etc, etc, but we're going to be watching all the Narnia movies. I'm totally hyped!
*sigh* HP isn't AT ALL as good as VDT!
I have a very good friend who loves loves loves HP. I, personally, have not seen it, mostly because I always have a hard time watching strictly fantasy films like HP. Narnia is as far as I'll go "magically".
I am quite disappointed that HP seems to be doing better than my beloved VDT is. Especially that VDT points directly to God and HP points to witchcraft and therefore Satan.
But I'll go on in life as I did before. Tomorrow I am watching VDT again with my Sissy, and we are going to have fun! 😉
I love both Narnia and HP. Now I need anyone's opinion for my story. Which is better, vampire or werewolf? Let me shorten it up… Well in my 1st story Raven sacrifices herself to save all her Adam(childhood friend+is in love with him) and the rest of her friends. In the 2nd story- 3 years later she was brought back to life by Jared(her new lover+she's been alive for the past 3 years) but she refuses to join the group for she tells them she in is no longer the same Raven they once knew(she's a freenemy-friend+enemy)so Adam must now choose b/w Raven+Grace(his girlfriend who has been dating for 2 years+also finds out she is a werewolf)who should he choose?
How much money in sales have the DVDs actually made? I want a number in dollars.
I will not stand another Narnia movie by Fox and Michael Apted. The man seems to care very little of the stories and more of just getting it over with. If Disney and Andrew Adamson do not come back I will not tolerate another messed up movie.
I'm confused! I heard that Narnia was #1 for DVD sales last week, at least for Barnes & Noble, but I may be wrong about that. I hope it does better in sales. It's such a wonderful movie and Harry Potter has enough money as it is that they don't need anymore.
Some places display/have VODT, some others don't.
I'm sure it's very complicated how it works.
Here you don't see either SE LW&W or PC, and no PC in general, occasionally LW&W. Harry Potter is generally about. I'm no expert. We got a cool DVD cover here but don't get the great premium packaging with the blueray. It's a good dvd/blueray release and would do really well over time i'd say, not only for it but for previous two film dvd releases too, mainly SE's for purchases and singles for rentals.
THIS!!! I don't think I could stand another movie like VDT – my fandom heart would just shatter completely. Bring Andrew back, please!!!
I strongly agree, this post is misleading and incomplete, what do you expect from the guy who clearly hate the movie. -_-
How stupid of you to compare it to Tron and Tangled. Disney keeps all profit from those movies, whereas they only kept a margin of what Narnia brought in.
You have to look at the bigger picture, both Tron and Tangled will bring in hundreds of millions for Disney over the coming decades through merchandise, themeparks, etc.. Ways Fox/Walden could only dream of. So no, I'm sure Disney is very happy to have dodged the failure that was VDT.
It's called GREED peoples. Tangled missed its budget in the US by $61 million (the budget was $260 million, and probably far more for marketing) and Tron's was $170 million making just over in the US and making $229 million more elsewhere. If Disney did it, the marketing wouldn't have been misfired like it was and more people would have seen it. I'm actually surprised people seem to think Tron was successful because Disney considered PC's $55 million opening disappointing and yet Tron opened at $43 million. Although VDT only opened at $24 million, it eventually picked up. I don't about you, but I prefer quality films and how it looked on VDT's home release was DEFINITELY NOT QUALITY!
For Tron's international gross, I meant $227 million.
Cheers!
I've watched it more times than I can even count!
And I love The Green Mist, so it's all good from where I'm sitting.
Wonderful movie! 😉
Luvlyday the blu-ray of VDT is amazing. I don't care what people say about it. I watched it on blu-ray and the picture quality was amazing and the colors were so vibrant. So it wasn't rubish.
Why Disney? When VDT was a Disney project, they were the ones who hired Apted in the first place. They were going to have victims sacrificed to a green snake-thingy, rather than a green mist. Also, they were going to give the film an even lower budget. I don't think Disney's VDT would have been dramatically better, but, who knows?
As of 4/17: $17,690,473
Not sure where to find more up to date information. But, that's less than half of what PC made in it's first 5 days. So, it's not good.
However, that's only DVDs, not blu-ray. The overall picture may be a bit better, but it still unlikely to compare well to PC's DVD sales alone.
As of 4/17, VDT sold approximately 585,000 copies on blu-ray. Not sure what that translates to in dollars.
@Reep: Your forgetting that PC was significantly more expensive than Tron:Legacy.
@Tribunal: Your forgetting that Disney only paid part of the cost for Narnia as well.
Might have only payed a portion of the cost but PC had a production budget of $225 million and another $175 million for marketing. Even if Disney only payed about 1/3 of the cost, it's still a huge number.
Reep fails to look beyond box-office numbers. You can't compare Narnia to Tron and Tangled because Disney is in a completely different situation with those films. They had to share all the money generated by the Narnia franchise with Walden, the Lewis Estate, etc… And with Tron and Tangled, they get to keep the profit and expand it through merchandise, themeparks, etc.
Disney ditching Narnia was one of the most stupid decisions in the film industry that I have ever seen. I kind of wish that Disney was still producing Narnia (mostly because it's easier to find merchandise for Disney movies). But after VDT's success, in my opinion, Disney doesn't deserve to have Narnia.
i love narnia i love sosuan
Well that's a bit scary to think about. I think the studios need to be reminded of a great source of information – it's called THE BOOK!!! D<
But despite the plot changes, I still think Andrew Adamson would have improved this movie exponentially – he probably could have somehow made the green mist bearable… maybe. Actually, that's probably going a bit far… Maybe not, but he certainly would have made the movie much better!!! I've harped on and on about this, but he CARED about the two movies, or so it seemed to me. I wasn't happy with everything he did, but I was happy with almost all of it. And we probably would have gotten actor commentaries, something I loved from the first two. 🙁 Adamson brought so many positive things to the Narnia franchise, and Apted most certainly did NOT!
They better not mess up MN. I'm a little miffed with Disney after what you said, but still I thought Walden+Disney was scores better than Walden+Fox.
Please bring Andrew back and kick Fox out to the other side of the earth, as far away as physically possible from the script, directors, and advertisements. >:(
Actually, FOX was happy with VDT's box office. They ran a full page ad in a magazine about the movie grossing $415 million or something like that. Why would they take out a giant ad about the movie's grosses if they weren't happy?!
Well duh!
As far as I recall, Tron's theme park rides only came as a part of their huge marketing venture, and at least somebody agrees with me that Disney was wrong to dump Narnia, and when did theme park rides ever come into it, because that is just completely irrelevant.
That is exactly why I thought the movie looked cheap on Blu-ray, the mist looked terrible! Bottom line, VDT is a far better cinematic experience than it is a home theatre experience.
Sounds like an interesting storyline, but why do either? They are both as by the book and generic as ever. Why not do a human parallel race with carry a unique and individual power or something like that, and as for who to go back with, I say that as you write more in the series, Adam should be thrown around between Raven and Grace, creating intrigue. Then you can build from there 😉
I forgot to mention that they were also going to put in a Luspian subplot. I know in the Fox film, there was one scene early on where she clearly thinks Caspian's cute, but it's not a drawn out theme.
It's also worth noting that Adamson was involved in the Fox version as a producer. So, obviously he approved of the changes.
Thanks for the idea! But the thing is I love both these girls. Like say I chose Raven, then Grace might end up dying in this story and be brought back to life in my 4th last story(for now). If he chose Grace, then Raven would stay with Jared and we may never see her again.See the thing is Adam and Raven are childhood friends but in my 1st story he fell in love with Elena(who the story is mostly about along with her three siblings) and when Raven died he was devastated and realized he was in love with her too. He's dated Grace for 2 years and loves her and when reunited with Raven he is torn. He still has feelings for Elena(is now her best friend+protector), that will never change. It's b/w Raven+Grace.
Wait for the power, each character carries a unique power. As for Elena+Eileen(twins),Alfred,and Leonardo(all 4 siblings) are from the world Eclipse.
I never said themepark RIDES. That's your word. Since last fall, the stage show ElecTRONica has been playing in Disney's California Adventure. It was a huge success when it began and helped sell merchandise around the park.
Narnia doesn't have that. The merchandise is scarce and practically nonexistent. Fox/Walden only have box-office and DVD/Blur-Ray numbers to profit on.
It's worth noting that ElecTRONica opened months before Legacy came out. It capitalized, in no small part, on the cult status of the original film. They didn't need to make an expensive (and tedious) sequel in order to sell Tron merchandise.
I would agree with your assessment of Tangled, though. It will probably be making Disney tons of money for years to come. I doubt that'll be the case for Fox and VDT.
Okay, I just finished watching VDT, and although I started watching it with rock-bottom expectations, I ended it feeling that it wasn't as horrible as I thought it was going to be. 😉
My main problems with it were:
The Lone Islands was a disgrace to Lewis' writing. All the themes of the episode were tossed away in favor of a very rushed, badly written series of action scenes. There was no time to understand what was going on, or to care why it was happening. And there were no significant scenes with Gumpas, who in my opinion made a great minor villain. 🙁
Some parts of the movie began to be well done–but then they rushed on to the next scene, and there was no time to develop the good parts. If only the movie had been half an hour longer, and the added time had been taken right from the book, I think the movie could have been improved mightily.
This is just a quickly written thing, and I'm sure not many people will read it (maybe I'll put a longer review in the proper review section), but in conclusion, I thought the movie was ok, pretty good, not as bad as I thought–but it could have been so much better. Parts made me laugh, shiver, get excited, and think fondly about the book, but I wish there had been more good parts, that they'd been developed more. I didn't even mind the green mist so much…my main concern was that the scenes were rushed when they could have been taken so much further. It makes me sad, because I can just imagine what the movie COULD have been.
This is my personal opinion, of course. I know some people loved the movie–and if you did, please don't yell at me for saying how I personally feel about it. I did like the movie better than I thought I would, especially the climax and the ending. I just lament that it was so short and rushed, and that the Lone Islands were chopped to pieces. I wish there was a chance to do a few things over.
And by the way, my family has bought the movie, so we've done our part to try to continue the series. 😉 Despite VDT's flaws, I am looking forward to seeing the Magician's Nephew IF it is ever made, although I would really rather see the Silver Chair just because I want to see Eustace again before he grows up.
Narnia won the crystal dove seal awards' best adventure movie of 2010! Far off to see that Narnia has been nominated for NMA's best fantasy film of 2010, Georgie Henley for best actress and Ben Barnes for best actor! all results will be announced this May 11! Hoping for Narnia to WIN!
I was really disappointed that the dvd had no real special features, only deleted scenes and some music videos which i'll probably never watch. What I loved most about the Narnia dvd's were the special features where you got to see the locations and how they made it etc. Still I bought the film, but only because it was part of a special deal with another dvd 😛
As people have said this was released on a Friday and there is no comparison yet to other Narnia movies and in fact the DVD sales increased the week after because of the release date so wait a few more weeks and then see how VDT's DVD sales are faring.
Hate, hate HATE VDT! (The movie of course :D)